Market America is an Internet marketing and product brokerage company, providing its services worldwide. It mostly deals with one-to-one marketing and provides a wide range of products to its customers from health and nutrition, weight management, cosmetics, home and garden products, and personal care. It also does sell clothes, electronics, travel solutions, anti-aging, shoes, kid’s products, groceries etc, online through SHOP.COM. They also provide auto care, Internet, and financial services.
Market America, Inc. was founded in 1992 by Mr. James R. H. Ridinger Jr. who is also the chairman, the president and the CEO of the company. It has its headquarters in Greensboro, North Carolina. However, its operations are not only limited within the borders of the United States, but also available in United Kingdom, Hong Kong, Mexico, Canada, Taiwan, and Australia. It is a subsidiary company of the umbrella company Market America Worldwide, Inc.
In 2010, Market America made acquisition of the SHOP.COM, an online shopping site backed by Bill Gates. The by then, two different entities were combined together, something which added to the strength, customer base and expansion of the company. The leadership of the shop.com was shifted and given different roles. The one who used to serve as the CEO of shop.com, Ken Goldstein was made the market America’s strategic advisor.
In 2015, during the company’s annual conference, Market America stormed the global e-commerce arena by force through the launch of The Shopping Annuity concept. With 20,000 entrepreneurs and celebrities present for the launch, the CEO, Ridigner Jr. was presented pushing a wheelbarrow filled with bricks over Niagara Falls, as a proof that everything was possible with belief. This event held at Greensboro Coliseum was indeed awesome and it left everyone mesmerized. The shopping annuity helps shoppers transform their spending into earning via shop.com.
It has made several milestones since it was founded and in August 2017, they had a four-day international convention and at the same time celebrating their 25th Anniversary. During the event, the company was proud to showcase their several interesting updates, new technologies, new initiatives, new products and not forgetting the Shopping Annuity. The event was attended by 25,000 entrepreneurs.